Product & Portfolio Management

For driving growth and margin through effective planning and management of your product and service portfolio

What is Product & Portfolio Management?

Product and Portfolio Management includes all aspects of planning and managing your product and services portfolio, allowing your business to take control of its future growth in line with your business strategy.

Strategic market, product, and portfolio roadmaps informed by consumer and customer insights drive detailed product and portfolio planning and execution activities. These include the ideation and management of the innovation funnel, product development and launch, program and project management including stage and gate processes, resource management, portfolio management, and product lifecycle management.

How Mature is Your Organization's True Level of Maturity in Product & Portfolio Management?

Before embarking on any performance improvement program, it is imperative to identify your business’s true level of maturity. The Oliver Wight Maturity Model characterizes a business as being in one of four key phases of maturity: Co-ordination, Business Process Control, Automation, or Integration. Assess your business maturity in Product & Portfolio Management using our free online self-assessment tool.

Assess Your Business Maturity

How you can benefit from Product and Portfolio Management

  • Increase the success rate of new product launches

  • Improve time to market and launch new products faster

  • Reduce inventory obsolescence associated with poorly performing product launches

  • Manage your product portfolio to eliminate and prevent the costly ‘tail’ of poor performing products

  • Balance the number of new product development (NPD) projects to available resources

  • Maximize the value of your product portfolio to drive growth for your organization

  • Increase the visibility of changes to the product portfolio so that other business functions are ready to contribute to new product launches or product retirements

You should consider Product and Portfolio Management for your business if:

  • You are scrambling to launch products on time

  • You are missing launch dates and key project milestones

  • Business cases for new products are not being met

  • Ownership of your product portfolio is unclear

  • It is unclear which products are most important

  • You need to reduce new product time-to-market

  • Your product list growing but nothing is ever removed

  • Retail customers are not ranging your new products

  • You are losing out against competitors’ offerings

  • Your product management processes are poorly integrated with your demand and supply management processes

How we can help

  • Facilitate design of a Product and Portfolio Management process to best fit your organization and its needs

  • Coaching Product and Portfolio process users as you introduce the new ways of working

  • Change Management – monitor and support the implementation of changes and its impact on your people

  • A diagnostic assessment of your current Product and Portfolio Management processes, including identifying the root cause of any performance issues

  • Transfer our knowledge to your people so they can apply an effective Product and Portfolio Management process to your business

  • Scope an action plan to address issues and take advantage of opportunities including resourcing, timelines, and performance improvement expectations

  • Assessment and validation that your Product and Portfolio processes have achieved Class A level of effectiveness – firmly embedded as ‘the way you do things’ and delivering the benefits

Product and Portfolio Management

Product & Portfolio Management resources to help you improve


Workshops

White papers & case studies

Books

Videos & webinars

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Product & Portfolio Management

Latest white papers & case studies

Deploying Strategy with Integrated Business Planning - The Portfolio Review

Discover why the first step in the IBP cycle - the Portfolio Review - plays an important role in deploying an organization's strategy.

Integrating Product Management

One of the lessons to come out of the global recession is that effective management and control of the product portfolio are critical to sustained success. Regular innovation is vital for profitable growth.

Driving Excellence in Product Management

Establishing an excellent product management process requires integration of five primary process elements: strategy, product management, portfolio management, project management, and resource management.

Integrated Product Portfolio and Project Management: The art of new product demand planning

To ensure companies achieve the greatest value from their IBP process, the Portfolio Review must be effectively integrated with the Demand Review.

Healing Healthcare - transforming the drug life cycle

Big pharmaceutical organizations will tell you that innovation is at the heart of what they do. They all rely on robust research and disciplined development processes to bring new drugs to market in a cost­-effective way.

Product and Service Portfolio Rationalization

New products and services are vital to enable companies to open up new markets and attract new customers, by differentiating themselves from their competitors.

Product & Portfolio Management

Latest videos and webinars

Oliver Wight Conference Highlights

Highlights from Oliver Wight's third annual conference in 2016.

Oliver Wight Event For Healthcare Leaders

Highlights from Oliver Wight's 2018 event for healthcare leaders

Brexit: What next for British companies?

With the future still full of uncertainty how can British companies plan ahead?

Brexit Conference Highlights 2018

Highlights from Oliver Wight's 2018 conference about the impact of Brexit on businesses and their supply chains.

Creating Organisations of the Future, Today

Highlights from our unique workshop which took place in November 2019, focusing on the future of Integrated Business Planning, known as Enterprise Business Planning.