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Effective Demand Planning

Effective Demand Planning

Effective Demand Planning
(PDF Document (1.47MB))

White Paper

Arguably, all successful business planning and supply chain optimisation begins with effective demand planning. It is a fascinating subject and while there are always significant implications to consider in terms of geography, organisation, markets and customers, there are ten keys to demand planning which apply consistently. Here, Oliver Wight Partner, Peter Metcalfe, deals with five of those principles.


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